You must know how to eat well to be an athlete, but you don’t have to be an athlete to know how to eat well.
The success of any athlete who competes at the highest level starts at the dining table. It doesn’t matter how much you train or how hard you work, what is certain is that without the right food you won’t have the energy you need to keep on improving day by day.
But knowing what to choose to put on your plate every day, by following the examples of the greatest sport stars, is essential for people who don’t do any kind of competitive sport but want to become champions in their everyday lives.
And it is exactly to promote this idea that Food for Champions came into being. This is a food show offering a healthy diet based on picking the best products, which pass through the hands of the leading chefs on the international culinary scene and end their journey on the tables of the biggest sport stars. Such meals combine quality, taste and lightness.
And it’s the award-winning chefs and top athletes themselves who can confirm it’s not true that healthy eating means saying goodbye to taste and flavour. Instead, they will show us just how easy it is, if you know how to choose the right ingredients, to obtain the best possible taste experience from your diet, together with the best nutriment.
The French food expert Brillat-Savarin used to say “Tell me what you eat and I will tell you who you are” and today, two centuries later, Food for Champions wants to respond with a fresh saying: “Tell me that you eat healthily and I will know that you can truly fulfil your dreams”.
FIRST CLASS CHEFS
FOR REAL SPORTSMEN
Globe Soccer is the meeting for international football dedicated to the main operators in world football, taking place every year in Dubai as part of the International Sports Conference, promoted by the Dubai Sports Council. As founder of some of the most exclusive awards in the football world — the Globe Soccer Awards — Globe Soccer has developed the Food for Champions concept in collaboration with IRC (Italian Restaurant Consulting).
Italian Restaurant Consulting (IRC):
IRC (Italian Restaurant Consulting) is a leading consulting company in the culinary sector, which is based on a network of over 2200 chefs, culinary and food and beverage professionals, who operate in 70 different countries, to promote the quality of Italian produce worldwide. IRC also specialises in the organisation of culinary events and in the creation of innovative concepts for the launch of new restaurants and eating places to reflect the authentic spirit of Italian cuisine.